It’s a kind of an event to open the doors to your home for selling. The event is basically thrown to attract the right people who can show up and buy the property. The basics are just like others where you prepare your home after cleaning and well maintaining. Make sure you've ditched the clutter and cleared the counters. You might have needed a bit of staging also to set the mood.
You might need something more to make the event a grand success, that means, attracting potential buyers. For that, you need to know few tricks regarding trading on real estate, and that is not a cup of tea. Don’t worry, here are six best tips from the real estate professionals.
1. Use modern technology – If you're holding an open house, make sure to use techs for its publicity campaign. Now most of the people use smart devices like smartphones, tablets and many more. So, if you can make an app for your Open House event promotion purpose, there's a chance for a better outcome. Approximately over 92% of the population uses mobile devices to access the internet. So, make sure your agent uses the internet to market your house. Your agent can use popular real estate sites like Realtor.com, Trulia.com, Zillow.com, and web portals on search engines like Google, Bing, yahoo etc.
Make your advertisement more mobile friendly. Normally maximum buyers use the internet as their initial path to find their homes. So, you need a professional touch in online advertisements. It means use a good number of good quality photos which properly portrays the home. Realtor.com provides a free app on real estate. It finds within a certain area radius and lists all of the open houses including maps and directions.
2. Security - Many strangers will walk into your home for attending the event. So, you must allow to set a few security rules before the event. Given below are some of the rules to consider:
*Every person who enters will have to sign the register and have to show any ID cards. You may ask the visitor to show ID’s like passport, driver’s license etc. If you don't check the id’s properly, there may be a risk of fake names and identification number.
*No one must use your bathrooms. It's an open house, only for selling purpose, not for private use. Never allow any stranger to close a door on your face.
*You must check out that no one should be allowed to take any medicine from your medic-self, if anyone does, it'll be considered as pharmaceutical theft. Dispose of the drugs and other medicines which you're not using and keep the self-locked up.
*Keep safe of your valuables like cash, jewelry, credit cards, bills, liquor etc. You must also unplug your gadgets and covered them with proper covers.
3. Save money by saving papers - In old days, real estate agents normally prepared paper brochures for prospective sellers before using modern technology. As I said before, most of the agents use an online advertisement for publicity. People are also browsing the web to read the materials online. Famous real estate site Realtor.com also created an app for mobile device users or consumers. The app can help you to find local properties and details. Still, you may sometimes need to use a limited number of printed brochures.
4. Add your neighbors - You might be pissed off seeing your neighbor sneaking around in your open house event. Actually it's not a big deal. The neighborhood guys are one of the most important peoples who can accelerate the sales. The neighbors can ask their friends and relative to come to your event and buy your house. If you want to get the full opportunity, use colorful flyers to invite your neighbors.
5. Environment - Remove controversial articles or belongings like an animal head on the wall, or wall pictures of you, remove it for the time being until the event gets over. Most of the real estate agents suggest you to remove all display objects which shows your traces on the house. Remove carpets from the floors. Your potential home buyer may want to visualize the entire house as per his imagination.
6. Leave them some space - If you've hired an agent, there's no need for you to be present at the event of your own open house. So, it's better to not disturb them while they are dreaming their dream home.
Don’t forget to collect your pets' ancillary items like litter boxes, food bowls etc. If it's not possible for you, make sure to dispose it off from your home.