mortgage leads

mortgage lead provides information on a potential client looking for a mortgage.
leads are so important for a sales-based business, In the lending world, Mortgage brokers pay fees, either monthly, annually or per lead to get these mortgage leads in hopes that by making first contact with the potential client, they'll be able to eventually turn them into paying customers.



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The definition of mortgage lead is one that is sold in real time and sold to you only.

This sounds really good, but there is a small problem with that. Who is to say that this potential prospect hasnt taken it upon themselves to contact other loan officers